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Here are some 2013 Echinacea or coneflower introductions along with the major tip for getting them to live over the winter. Too many people have complained the new fancy hybrid coneflowers don't survive the winter but they do for me. I learned this tip when they first started introducing these hybrids to North American and talked to a plant breeder at his nursery. He told me how to make them hardier and I've done it every since. If you want this plant to survive in your perennial flower garden, you'll do it as well.