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Aerating offers several benefits to your lawn. Core aeration provides an avenue for water, nutrients, and oxygen to get to the root zone. Aerating your lawn helps reduce thatch accumulation and alleviate compaction. Add overseeding to help thicken thin and bare areas and to introduce new and improved grass varieties to your existing turf. Video Clip: "Here at lawn dawg, something that we hear all the time from customers is 'I want my lawn to look like a golf course'. Well, here is a tip. Something that every golf course superintendent does religiously without exception is aerate and seed. Hi I'm Bob Mann, Director of Training for Lawn Dawg, cultivation of turf grass is the single most important task that is performed on a golf course, even more important than mowing because you don't need to mow what isn't growing. What you see going on here is a procedure called aeration. It is a common enough word for homeowners but has anyone ever explained to you what it is and why we do it." For more information on aeration & overseeding your lawn, visit http://www.lawndawg.com/services/supplemental